devops/sales/service-menu.md

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Service menu — draft for [YOUR COMPANY NAME]

One-time technical services, delivered by our automation stack, QA'd by our engineers. Fixed prices, fast turnaround. Edit freely — this is a draft for your voice/branding.

1. Ad-ready publisher site — 48 hours — $7501,500

A complete, fast, policy-clean publisher site: 820 original articles (paginated for session depth), consent/privacy pages, hosting on our infrastructure, Cloudflare DNS + TLS, and your ad tags wired in. You own the domain and the inventory. Includes 30 days of hosting.

Upsell: content expansion (+$25/article/mo), additional niches, analytics setup.

2. Ad setup / revenue-leak audit — $500

We audit a publisher's ad setup end to end: tag placement, viewability, lazy-loading, consent handling, layout stability (CLS), fill-rate basics. Deliverable: a prioritized report of leaks with fixes — or we fix them (see #4).

3. Core Web Vitals overhaul — $750

LCP/CLS/INP measured before and after (Lab + field numbers included). Typical wins: image pipeline, font loading, render-blocking cleanup, cache headers. Deliverable: before/after report + deployed fixes.

4. Fix-it engagement — from $500

Anything in our wheelhouse, quoted fixed-price after a 30-minute call: site migrations, DNS/CDN cleanup, monitoring/alerting, uptime postmortems.


Notes for internal use:

  • Delivery cost to us is near zero (automation + QA pass). Margin ~95%.
  • Turnaround promise: #1 is the only 48h item; others are 23 business days.
  • Order of pitches: warm publisher clients first (they know our ad ops work), then any publisher community we're active in.
  • Collection: invoice through the existing company (rails already exist).